Model behaviour from rebuilt WordPress website

Model Ruth Crilly’s well-known website A Model Recommends is a popular place for fashion and beauty tips. But when the WordPress site was hacked it displayed far from model behaviour and started redirecting people to virus-ridden websites. Ruth called in Perceptant 101 to rebuild it.

A thorough investigation of the site determined how much damage the hacker had done and what content could be saved. Perceptant 101 then moved the hosting of the site to its own dedicated servers and hardened the server configuration so it would be more resilient to hacking attempts. A robust backup system was also established, to make sure content couldn’t be lost in the future.

Perceptant 101 then reinstalled the WordPress content management system and upgraded it to the latest version. A thorough cleansing removed all malicious code from the content files before the freshly scrubbed WordPress theme was reinstalled and all the archive content imported.

Restored to its former beauty, the rebuilt website is now functioning with a grace worthy of the catwalk. And beneath its stylish exterior it’s also a model of resilience against future attacks.

Links:

A Model Recommends: http://www.amodelrecommends.com

Perceptant101: http://www.perceptant101.com

Rotherham Musical Theatre Unveils New Website

Wickersley Musical Theatre Company (WMTC), a premiere theatre and production company based in Rotherham, South Yorkshire has just taken delivery of a new website.

Designed and developed by Perceptant101, the site took 2 months from concept to delivery.

One of the things WMTC stipulated was that the finished site must allow them to update the content and images, without having to rely on the original developers.

Therefore, the site was designed and developed around WordPress, a leading content management system and WMTC now have the ability to add & remove pages, images, and content themselves.

The site went live during October 2011 and already showcases their upcoming production of Annie Get Your Gun, which runs from 28/2/12 to 3/3/2012 at The Civic Theatre Rotherham.

Sheffield Landscaper Goes Green

Aspire Landscaping, a Sheffield based domestic and commercial landscaping company, recently commissioned Perceptant101 to design and develop a new website for them.

Built from scratch, without templates, the site took six weeks to graphically design, develop using javascript + html, + css + php and optimise for the web & Google rankings.

Aspire Landscaping’s new site can be found here: http://www.aspirelandscaping.co.uk/

Emergency Plumber Plugs a Gap in Sheffield

Fame Services UK, is a company focused on providing quality emergency services to UK households, including Plumbing, Glazing, Electrical and Locksmiths.

Recent expansion has seen the company begin to provide targeted geographical areas with specific services. This includes emergency plumbing services across Sheffield in South Yorkshire.

On the strength of this, Perceptant101 and Fame Services devised a web strategy, whereby each service and area would be covered by a specific website. The first of these websites is emergencyplumberssheffield.co.uk.

Developed in WordPress, the new site took three weeks to design, develop and optimise.

Launched during October 2011, the site has already been nominated for a number of design awards and now features on the first page of Google for keywords “emergency plumber sheffield“.

Care100 Quality Mobility & Care Aids Store Launched

Using Zen-Cart, a well known e-Commerce platform, Perceptant101 has just designed, developed and implemented a new online store for Care100.

Operating from an extensive showroom in Chesterfield near Sheffield in North East Derbyshire, Care100 commissioned Perceptant 101 to assemble an online presence for their business, including its range of over 2,500 care and mobility products.

The store was launched during October and includes full integration with WorldPay, SEO and extensive reporting.

Off-line Marketing Still Works in an Online World

 Offline marketing still works you know. Take for example our own business, and a series of posters, that subject to approval, will be coming to a billboard near you soon.


Admittedly, they’re tongue in cheek, but it wouldn’t quite be Perceptant101 if they weren’t!


Here’s one related to our Open Source Development

Link Building - Gain Quality Inbound Links

Introduction

Perceptant101 started offering SEO services a number of years ago now and initially spent countless days and months trying to find shortcuts. Finally, we recognised that the highest quality, biggest impact and longest lasting links pointing to a website are not bought, begged for, or stolen but earned!

As human beings, we naturally try to find shortcuts, and SEO is one of these areas where many so-called shortcuts are freely available. Every so often, these shortcuts work and the end result produces the necessary returns. More often though, shortcuts produce short-term fixes or backfire leaving you in a worse position than you were before.

An inbound link is such example, take the shortcut and it could spell disaster. So, how do you ethically go about earning quality inbound links? Well, the short answer is by offering something of value. Value as in what's found on your website or the value you provide to other websites.

So, how do you do this? Well, below are a few simple ideas that have worked for us. Admittedly they take time to apply, but when done appropriately, almost always have a significant impact on your long-term search engine optimisation efforts.