Facebook Developers Partner with Major Drinks Label

Innovative drinks developer Global Brands wanted to promote the ‘Marvel: Avengers Alliance’ game competition it’s running on cans of its Kick Energy drink.

It asked Perceptant 101 to develop super-powered web content that would promote the campaign and engage fans.

Perceptant 101 sprang into action to develop a website and interactive Facebook application that would drive new ‘likes’ and engagement on the Kick Energy Facebook page.

Fans who ‘like’ the page can get involved in the Avengers Alliance Facebook game and enter the competition, with one lucky winner receiving an Ultimate Superhero Experience weekend worth £1,000.

There are 20 Marvel Gaming Packs to be won, each including 5 Marvel console games, 5 Marvel Superhero comics and 3 Marvel DVDs. And to make the experience engaging for all, everyone who enters the competition receives an exclusive kick-start power-up code for the Facebook Avengers Alliance game.

Thousands of fans have engaged with the page – and with the competition still running, many more are certain to join in.




Links
Kick Energy web page: http://kickenergy.co.uk/theavengers/
Kick Energy Facebook page: https://www.facebook.com/KickEnergy/app_199580076812465
Perceptant 101: http://www.perceptant101.com